End-to-End Strategies to Boost Rankings and Drive Conversions
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Before working with us, Pitaya Foods faced several challenges with their online presence:
Weak SEO Foundation
Poor Mobile Experience
Slow Load Times
Outdated Design
We followed a structured, SEO-first approach to address each of these challenges and build a foundation for long-term growth.
We started by identifying their target audience's search behavior. We conducted a deep dive into competitor analysis and market research to pinpoint high-value keywords and content opportunities in the organic food space.
Using our research insights, we planned a new site architecture that was logical and easy for both users and search engines to navigate. We focused on creating a clear hierarchy that supported our target keywords.
Our design was crafted with a clean aesthetic that also served a purpose: to be visually appealing while supporting on-page SEO. We used bold visuals and a layout that made it easy to highlight keyword-rich product descriptions and trust signals like reviews.
We developed a custom Shopify theme that was not only fully functional and responsive but also built for speed. We carefully integrated essential apps to enhance user experience without slowing the site down, including tools for reviews and product filtering.
Before launch, we conducted a final round of optimization. We ensured all product pages had clear descriptions and testimonials, achieved target load times of 1-1.5 seconds, and implemented a robust SEO foundation to ensure long-term visibility.
Measurable impact on business performance
Average page load time
Increase in mobile conversions
Growth in organic traffic
"The final result was a visually compelling, high-performing Shopify store aligned with our brand vision. We were highly satisfied, reporting a noticeable increase in both traffic and conversions shortly after launch."
Visual highlights from the project
